1000 True Fans - The idea is that a videoblogger could make a living from just 1000
Andrew Michael Baron (of the Rocketboom fame) wrote to point of an article that suggests that you can make a living off of video blogging with just 100 “true” fans.
As Andrew says…
The idea is that a videoblogger could make a living from just 1000 “true” fans.
From the article…
A True Fan is defined as someone who will purchase anything and everything you produce. They will drive 200 miles to see you sing. They will buy the super deluxe re-issued hi-res box set of your stuff even though they have the low-res version. They have a Google Alert set for your name. They bookmark the eBay page where your out-of-print editions show up. They come to your openings. They have you sign their copies. They buy the t-shirt, and the mug, and the hat. They can’t wait till you issue your next work. They are true fans.
Assume conservatively that your True Fans will each spend one day’s wages per year in support of what you do. That “one-day-wage” is an average, because of course your truest fans will spend a lot more than that. Let’s peg that per diem each True Fan spends at $100 per year. If you have 1,000 fans that sums up to $100,000 per year, which minus some modest expenses, is a living for most folks.
I’d encourage you to read more of the article… it’s an interesting read.
UPDATE: Kent Nichols (of the Ask a Ninja fame) gave a followup that basically says that about 1% of your total fan base will be “true fans”, so that you’ll end up needing about 100,000 fans to get 1,000 “true fans”.
Tags: Advertising, Internet TV, NewTube, Online Advertising, Online Video, TV, Video, Video Blogging, Video Podcasting, Vlogging, Vodcasting